We move financial brands ahead, creating better banking experiences that strengthen people and communities. Explore case studies and see some of our award-winning work.
Serving Silicon Valley for more than 70 years, Star One Credit Union wanted to transform their physical environments to deliver on a renewed brand promise while supporting the evolving expectations of members
Building on Everwise’s confidence-driven brand, the Max Moments campaign connects everyday financial moments to Max Checking through integrated media, compelling creative, and product-focused storytelling designed to motivate action and spur member growth
Facing aging digital signage infrastructure, AA Credit Union implemented a comprehensive modernization effort across 42 branches through updated hardware and enhanced visibility
Through research-led strategy and design, Beginnings Credit Union built a brand and branch experience designed to resonate with Gen Z while remaining relevant across generations
Empeople Credit Union is reimagining the branch for a low- to no-transaction future, transforming spaces into relationship-driven environments through a mix of new prototypes, renovations, and targeted refreshes
Wanting to fill gaps in their retail network, GreenState Credit Union sought deeper insight into where their network was underdelivering and how strategic expansion could better serve members
Driven by their goal of making a difference in people’s lives, the rebranded Mirastar Federal Credit Union represents a bright new day for the organization and their members to all rise together.
Rockland Trust Bank sought to make their in-branch marketing more relevant with customized digital signage playlists for every audience across their network of 120+ retail banking sites
The construction of this two-story VeraBank branch stands as a bold community beacon that complements the bank’s original flagship location
A branch in a bank’s retail network undergoes a refresh to update its outdated branding and layout, standardizing its look and feel with the rest of the network
After the merger of three New England credit unions, three strong legacies would need to be united to form a singular force in regional banking and capitalize on combined scale to compete in crowded banking markets
Increasing their influence in East Texas, CUTX wanted to do more than build a new branch – they wanted to make a meaningful impact on the community
Operating primarily as a digital-first brand, Civic had an ambitious goal of opening 11 branches across North Carolina within a year, all while establishing a distinctive experience and ensuring uninterrupted service for members
A dynamic digital signage content campaign creates an eye-catching experience outside of Valley Bank’s Fifth Avenue flagship branch
When two credit unions merged, the organization needed a singular, cohesive brand to positively position the credit union for growth without losing their strong ties to the members and communities they serve
Following a successful merger, Truist needed to take the next substantial step to unify their brand – a massive transformation of more than 2,500 retail branch locations to reflect a cohesive and consistent look and feel
Building on an existing and well-loved brand, Chicago-based Byline Bank needed a streamlined design system to unify and simplify their marketing messaging across the organization
Pursuing greater growth in Texas, Origin Bank sought to expand their influence in Dallas by adding an upgraded branch with a premium presence
Harvard Federal Credit Union was seeking a refreshed, modernized brand identity to accompany their new name that would embrace and inspire all eligible members
When business-oriented Third Coast Bank wanted to expand beyond their core markets, they sought market data to support and substantiate their branch network strategies for expansion
After successfully rebranding Everwise Credit Union several months prior, Adrenaline completed a branch network conversion of Everwise’s nearly 60 branch locations
Seeking to supplement growth by expanding their community branch presence, BCU needed to identify and validate optimal branch locations inside key markets
Flagstar Bank’s substantial network of 469 bank branches across 17 states is transformed in a single weekend
With a substantial expansion of their corporate headquarters, UW Credit Union sought an evolved brand experience and customized spaces for their corporate office building in Madison
A Louisiana-based community bank renamed and rebranded to overcome barriers to growth and better reflect the bank’s regional soul
When relationship-oriented Third Coast Bank was expanding into San Antonio, they had big plans for their retail and corporate presence in this new market
A new name and brand identity emphasize Everwise Credit Union’s mission to empower everyone they serve and deliver financial well-being for all
To capitalize on changing consumer priorities and trends in transactions, Virginia Credit Union needed to update and modernize branches across their network and establish a new North Star
AMOCO Federal Credit Union wanted to usher in change with a new prototype branch in Clear Lake, TX that would serve as a platform for future growth
Tower Federal Credit Union reinvigorated a 70-year-old brand name with a new story and experience, connecting core members with the community to spur growth
Guaranty Bank & Trust is a local bank with roots in the deep South. As leadership passed from one generation to the next, the Mississippi-based bank needed to preserve its local flavor as it embraced a new vision of growth.
Deeply rooted in the Central Valley of California, Valley Strong Credit Union spearheaded a rebrand to reflect their rich relationships with a modern blend of members and reaffirm their connections to community
A best practices case study showcasing how PlainsCapital Bank built an ownable and distinctive prototype branch
Serving customers with a signature style and “East Texas roots,” VeraBank doubles down in its home market and proudly enters a new one with a soaring, standout design
How a new mobile branch for Comerica Bank evolves a next generation retail experience and serves as a brand billboard for opportunity-rich markets
When one Northern Plains financial services leader was expanding their reach, they recognized the need for a more ownable name and refreshed brand identity to spotlight their continued investment in the region’s strong future
A best practices case study highlighting a branch expansion right in the heart of the dynamic entertainment capital of East Texas
Growth-oriented Park National Bank restructures their brand architecture and unifies their brand through a holistic strategy that touches all parts of the organization
A custodian of community trust for more than 80 years, Greater Philadelphia’s Citadel Credit Union strengthened and refreshed its brand to meet the moment
Local banking hero Bank of Colorado hits a home run with a new flagship prototype branch at McGregor Square in the heart of historic Denver
A new best-in-class design-build project embodies the evolution of experience at a mission-critical Comerica Bank branch in Detroit, Michigan
Passionate about growth potential in Washington, D.C., a property opportunity in Georgetown provided the perfect place for United Bank to put down additional roots
How homegrown Arkansas financial brand Centennial Bank communicates their community roots through a downtown flagship branch
Expanding brand awareness with a marketing campaign to spotlight relationship banking by bringing to life the bank’s impact on people’s lives, showing real relationships between customers and employees
A new branch prototype location in the heart of Miami’s business district would help redefine how First Horizon Bank delivers their business in Miami
Seeking an updated brand identity that remained true to their Western roots, UniWyo Credit Union centered their brand strategy around a bigger, bolder promise
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